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There are millions of e-commerce businesses operating in the US and around the world. And, many of them are competing for the same customers. Unfortunately, poor online marketing is one of the most common reasons why online stores fail.
From other small online stores to major online retailers, e-commerce businesses face a lot of competition. To grow your online store, you need to stand out from the crowd and attract new customers. That’s where e-commerce marketing comes in.
E-commerce marketing underscores what makes your online store different and gives you the tools you need to stand out. It gets you in front of the right people — prospective customers specifically looking for the products you offer — in the right place and at the right time.
1. Everything you need in one place: Modern online stores need to be visible wherever their potential customers are looking. That requires multiple marketing channels and techniques, and managing it all can get complicated, fast. With a singular e-commerce marketing platform, like KonectLocal, you get everything you need to market your online store in one place.
2. Streamline your marketing: From Facebook and Instagram to Google, there are so many channels a modern e-commerce business should be using. But, none of your marketing channels should be operating in a silo. To get the most out of your e-commerce marketing strategy, you need to streamline it with an all-in-one e-commerce marketing platform.
3. Save time: It takes time to manage an effective e-commerce marketing strategy across multiple channels, but that’s exactly what online stores need to succeed. Luckily, when you manage your e-commerce marketing with KonectLocal’s e-commerce marketing platform, you can save time while you grow your online store.
4. Save money: From social media scheduling tools to reputation management software, there are many marketing tools out there that are essential for modern e-commerce marketing. But, all of those tools can quickly add up. Save money by getting all of the tools you need for one low price with a singular e-commerce marketing platform.
5. Monitor and maximize your performance: Are you driving more sales with Facebook ads for e-commerce or Google Shopping ads? How many keywords are you ranking for? Which e-commerce marketing channels are driving the best results? With an all-in-one platform for online stores, you can monitor and maximize your marketing performance from one place.
E-commerce marketing can be expensive, even if you are doing it yourself. Not only do individual e-commerce marketing tools add up quickly, but the time you spend on marketing adds up, too. When you outsource your strategy to your own dedicated e-commerce marketing team, you can do more for less.
Monitoring your reviews and online reputation, staying active on social media, writing blog posts, running Facebook ads and optimizing your product pages all take a lot of time. By letting our experts focus on growing your business, you free up your schedule, so you have more time to focus on managing your online store.
Inbound marketing is about connecting with prospective customers who are already looking for or interested in what you have to offer. This is the opposite of outbound marketing tactics, like cold calling or billboards, and it tends to drive better results. The best inbound e-commerce marketing strategies include SEO and content marketing and social media management.
“This platform lets any motivated owner easily control their sales and marketing business — from a daily spend perspective down to a robust CRM and everything else in between.”
“I would not be doing the sales that I have if it wasn’t for KonectLocal. I am experiencing a 6-8 times return on my investment.”
“KonectLocal has grown our business more than 300% in less than 4 months.”
Dale M. | Managing Partner
“The combination of a web platform , CRM, virtual marketing , ad copy and email marking platform makes KonectLocal complete the whole ecosystem that a small business needs to grow.”
“Outstanding customer service and support.”
“My business and social media exposure have increased significantly with their help.”
“KonectLocal is helping us make marketing a priority of our business for the first time in our 22-year history.”
“Since I started working with them, I have seen a big change in my business.”
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